Everyone Loves Lulu.com
I’ve noticed that all the big guns have finally discovered Lulu.com! I subscribe to the lists of some of the top internet marketers (you know, the guys making millions a year) and over the last few days my email box has been flooded with tips about Lulu. And the way they are writing their reviews leads me to believe that they have NEVER used Lulu.
This is surprising, since I’ve been using Lulu.com’s services for over 2 years now, and I am in no way a “guru” or “top internet marketer”. In fact, almost ALL of my printed, physical information products have been published through Lulu. I very rarely sell them through Lulu’s venue, but I have them make my products and then I order 10-20 at a time at cost.
I don’t know what took these marketing “geniuses” this long to discover the best print-on-demand service. But now that you know it exists, make sure you use it.
Here is your homework: Begin writing your first (or next) information product today. When you’ve finished it, take it over to Lulu.com and have them print it up for you. Now sell it. It is 10 times easier to sell a real hold-it-in-your-hands book than an ebook.
